Practical resources for growth marketers and AI-first marketing teams. Every checklist and framework here comes from real work, not textbook theory. Free to use, updated regularly.
All resources
52 growth tactics across acquisition, activation, retention, referral, and revenue. Built for SaaS and product-led teams who want to run a structured growth audit and find the highest-leverage levers fast.
A curated guide to building your AI marketing stack in 2026. Covers content creation, SEO and AEO, analytics, automation, social media, and email. Includes how Claude Code changes the game for marketing teams.
A practical getting-started guide for non-technical marketers. Covers installation, the most valuable slash commands, prompt engineering basics, and free Claude Code skills you can download and use today.
Every checklist and framework on this page comes from work I have done with real businesses: growth-stage startups, marketplaces, and marketing teams across Australia and Brazil. These are not academic exercises or content written to rank for a keyword. They are the actual frameworks I use and update as the landscape changes.
The AI marketing resources reflect how I work today: using Claude Code for workflow automation, building custom marketing tools, and helping teams move faster without adding headcount. The growth marketing checklists reflect the fundamentals that have not changed, covering acquisition, activation, retention, referral, and revenue, with updated tactics for the current environment.
All resources are free. No email required to read them. If you find them useful and want to work together or discuss a specific challenge, my contact details are on the about page.
Updated regularly
Every resource is reviewed quarterly. Dates on each page reflect the last significant update.
Real frameworks
Not generic advice. These come from actual campaigns, audits, and growth programmes across multiple markets.
AI-first perspective
Where AI changes how a tactic should be executed, this is noted. Where it does not, the fundamentals remain.
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Explore →SkillsFree slash-command skill packs for Claude Code. AI Marketing Suite and Blog Content Engine.
Explore →AboutBackground on Matheus Vizotto, the work, the experience, and how to get in touch.
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